In the past two years, under the influence of the property market regulation policy, the furniture retail situation has been deteriorating, while the competition in furniture stores has become more intense. Recently, China Home Furnishing Brand Alliance and several major furniture associations held the "2013 China Home Furnishing Industry Responsibility Dialogue" in Guangzhou, regarding recent "industry-based market vicious competition based on dominant position", "brand home furnishing manufacturers and distributors' rights protection" and China's home furnishing industry "industry responsibility awareness" and Other events and issues to exchange and discuss, call on the furniture distribution industry to build a level playing field.
At this dialogue summit, in response to the industry ’s recent “Exclusive Operation Event at the Louvre,†Lu Xin, Secretary-General of the China Household Brand Alliance, pointed out that no signs of slackening in the regulation of the property market and no strong rebound in furniture retailing have emerged. Both furniture manufacturing enterprises and furniture distribution enterprises should maintain the common order and interests of the industry on a fair and reasonable basis. Only by realizing the benign interaction among manufacturers, distributors and channel distributors can we seek common development and well-being in the industry. Otherwise, it will lead to increasingly difficult survival of brand furniture companies, which is not conducive to the healthy development of the entire furniture industry. "Lu Xin said that the more the industry is sluggish, the more furniture brands and furniture stores around the country should gather together to warm up and jointly develop the market."
Bao Yujun, president of the China Federation of Private Enterprises, pointed out that the problem of exclusive competition in the furniture industry has been around for a long time. The reasons for this phenomenon can be attributed to various aspects including the socio-economic environment, corporate human factors, and commercial factors, but if such The phenomenon continues to emerge, and the rights protection of enterprises in the furniture industry will become a new issue, and the ultimate victim of the industry's chronic diseases is the consumer rights and interests of consumers.
In the end, several major industry organizations drafted the "2013 China Home Furnishing Industry Responsibility Declaration" at the meeting, and signed an industry responsibility declaration with dozens of participating furniture enterprise representatives, promising to take responsibility for the home furnishing industry and maintain a fair and standardized industry environment , To promote the healthy development of China's home furnishing industry.
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